Sipcam Home & Garden is celebrating the powerful momentum of # AJoyfulRebellion , the bold new ecofective® campaign that has exploded across social media following its successful debut at the Garden Press Event. With Lee Connelly, AKA The Children’s Gardening Coach stepping into his role as ‘Rebel in Chief’, the campaign has already sparked impressive engagement, energising families, gardeners, and green‑minded creators nationwide. A Campaign That’s Already Making Noise Since

Sipcam Home & Garden is delighted to announce a new strategic product collaboration between its award-winning ecofective® brand and premium peat-free compost manufacturer Heart of Eden. United by a shared commitment to sustainability, innovation, and proven performance, this partnership aims to make peat-free gardening simpler, more successful, and more accessible for gardeners across the UK. By cutting through the noise and confusion surrounding peat-free growing, the collab

Sipcam Home & Garden is entering 2026 with a powerful suite of new launches across plant care, houseplants, pet solutions, and outdoor cleaning, strengthening its position as one of the UK’s most forward-thinking home and garden suppliers. With sustainability, simplicity, and meaningful performance at the heart of every innovation, the company is set to inspire gardeners of all ages in the year ahead. Nourish & Bloom - ecofective® Takes Organic Feeding Further The ecofective®

Sipcam Home & Garden are taking the ecofective® story to the next exciting chapter by launching its latest innovation - Nourish & Bloom, an organic plant feed range powered by natural ingredients. Trusted by gardeners, loved by plants, and backed by science, ecofective® is here for the balcony growers, the bee champions, the considerate gardeners, and the quiet rebels who know that small acts can change the world. The brand doesn’t do poisons or pointless plastic. Every produ

Sipcam Home & Garden is proud to unveil A Joyful Rebellion, a bold new ecofective® campaign designed to inspire the next generation of gardeners to get outside, get growing, and embrace gardening in their own way. Launching officially at the Garden Press Event on 17th February 2026 at the London Business Design Centre, the campaign marks a fresh, energetic direction for the eco-friendly brand. At the heart of this movement is Lee Connelly AKA The Children’s Gardening Coach, w

Sipcam Home & Garden is delighted to begin 2026 with two significant developments that reflect the company’s strong momentum and continued growth in the UK home and garden care market. The business has officially moved into a new office within Derwent Business Centre, but with a considerably larger footprint. The expanded space provides the capacity needed to support a growing team, improve collaboration, and create a more efficient working environment. In addition, the new o

Sipcam Home & Garden is proud to announce exciting developments for its patio care partner range, Block Blitz®, as the brand continues to innovate in outdoor cleaning solutions. Block Blitz® has worked in partnership with Sipcam Home & Garden to develop new products that not only clean but also protect and restore outdoor spaces. Already trusted by retailers nationwide, Block Blitz® has built its reputation on delivering unique, high-performing outdoor cleaners. Now, the rang

Sipcam Home & Garden is proud to unveil its latest innovation in houseplant care - Flourish by Fito®, a brand-new product designed to boost houseplants and make growing easier for indoor plant lovers. Born from a passion for simplifying plant care, the Fito® brand began with the popular and original drip feeders, delivering 15 days of continuous nutrition. Today, Fito has evolved to also offer all-in-one houseplant care solutions helping plants stay healthy and thriving with

Sipcam Home & Garden are taking the ecofective® story to the next exciting chapter by launching its latest innovation - Nourish & Bloom, an organic plant feed range powered by natural ingredients. Nourish & Bloom is an organic plant feed enriched with nature’s best blends to nourish plants. Whether you’re tending balcony pots or cultivating a vegetable patch, Nourish & Bloom feeds flowers, fruits, and vegetables with visible results and lasting impact. Two Powerful Formats, O

Sipcam Home & Garden is proud to announce that its pioneering ecofective® garden care Spray Pouch range has been recognised with a prestigious Environmental Packaging Award - a win that celebrates innovation, sustainability, and meaningful change at shelf-level and beyond. ecofective® won the Environmental Packaging Awards - Household Goods category, with stiff competition from top tier brands such as Shark. Launched in 2024, the ecofective® Spray Pouch range introduced a gro

Sipcam Home & Garden are welcoming Andy Harding, Araminta Baylis, and Mike Mills to its growing sales team, bolstering coverage across...

Sipcam Home & Garden has lined up their ecofective® brand to join Lee Connelly, also known as the Skinny Jean Gardener, on an educational...

Introducing New Peat-Free Growing Guide with Free Expert Advice As part of our commitment to sustainability and helping gardeners make...

At the GIMA Awards 2024, Sipcam Home & Garden proudly secured the prestigious GIMA Sword of Excellence for the second consecutive year,...

Promoting bigger, healthier, and happier plants and produce, Organic Superfood liquid feeds has started it’s debut season well, with gardening retailers reporting positive sales results for the value-added ecofective® range. From farm to family Originating from a UK farm, Organic Superfood feeds are a by-product of anaerobic digestion, a process wherein microorganisms decompose organic matter without oxygen, yielding biogas and digestate. The biogas is exported back to th

Slug Stoppa by ecofective® has come to the rescue as UK gardeners have attempted to get to grips with increasing slug numbers in their...

Sipcam Home & Garden, a leading provider of innovative solutions in the home, pet, and garden care markets, is thrilled to announce the...